Celebrities in music, film, and otherwise are jumping on the metaverse hype train.
Snoop Dogg is creating a "Snoopverse" while Paris Hilton is letting users buy her virtual outfits.
The bandwagoning begs the question: are they cashing in on the hype or early to the future?
The metaverse may not actually exist yet — but that doesn't mean celebrity A-listers aren't trying to make money from the concept.
Take Snoop Dogg's "Snoopverse," which the rapper teased last week as soon having a release date. It exists on The Sandbox, a platform built on the Ethereum blockchain, and is being advertised as a place for virtual concerts, art and car exhibits, pool parties, shopping, and a digital replica of his massive California mansion.
We think the future is a metaworld and Caretology Health will be there to support avatars with mental health first aid services.